The beverage industry is one of the most extensive in the global market. Drinks present a diverse opportunity given the variety and forms in which they can be consumed. Therefore, the beverage industry is developing fast, offering a wide variety of products as it grows. The situation in the global industry of beverages can be described through the analysis of beverage industry of USA, which is one of the leading products of drinks.

The beverage industry has existed for centuries (cocktails appeared two hundred years ago), however, it received modern appearance only about seventy years ago, when prohibition era was ended in USA (the year from 1920 to 1933). The second half of the 20^th century became a starting point for a growing variety of beverages, thus, the industry is in rather a mature phase recently.

The beverage industry can be looked in the below categories:

• Ready to Drink (RTD Category) – Ready juices which are packed in Tetra paks or HDPE bottles such as Real, Tropicana, Ceres, Frooti etc. There are some players in Nepal which have started manufacturing Litchi juice in HDPE jars.
• Soft Drinks – Beverages such as Coca-Cola, Fanta, Sprite and 7UP are some of the soft drinks which come in PET or glass bottles.
• Water – Packaged drinking water in PET bottles, 20 litre HDPE drums.
• Healthy – No added sugar variety of RTD variety of drinks comes in several packings.

Below are a few of the ingredients provided to the Beverage industry:

• Citric Acid – It helps to give lemon or citrus taste and flavour to the drink, used in RTD drinks such as teas, sodas juices and other drinks. It acts as a flavour enhancer.
• Food Colour – Helps in giving an excellent colour to the drink/beverage. Brands such as International Flavours and Fragrances (IFF) Colours and Narmada premium Colours (NPC) are being marketed by Sarawagi Group.
• Sodium Benzoate – It is a commonly used food preservative used in preserved foods, to prolong shelf life.
• CMC (Sodium Metabisulphite) – It is also used as an antioxidant and acts as a food preservative. It is used in some baked products, juices or pickled foods.
• Alcohol / Brewery Yeast – There are different types of yeast such as Wine, Thermal alcohol, Brewery Yeast. They help in fermentation of the alcohol which the yeast helps to develop.
• Flavours – Products by International Flavours and Fragrances (IFF) which are suitable for juices, alcohols, whiskey and many other beverage-related items. They come in pack sizes of 500 ml, 1 litre, and 5 litres.
• Caramel – It is used in the brewery and distillery industry for providing the colour in Whiskey.
• Malt Extract – Helps to provide a natural malt flavour in Beer which also brings about the frothiness. It comes in 300 kgs drum and is also available in 21 kgs drums.
• Vitamin C – Helps in improving the nutritional value of the final product. Hexagon Nutrition is the brand we are dealing with for Vitamin C.

Nowadays, every Nepalis citizen consumes copious amounts of diverse drinks every year. In the context of Nepal, the beverage industry is growing rapidly day by day. Lots of beverage industry are opening day by day. Some of them are Gorkha brewery, Jawalakhel group of industry, Nepal Distilleries Pvt. Ltd, Asian distilleries, Himalayan Distillery and many more. In the context of raw materials, Sarawagi group supplies some of the abovementioned raw materials to several distilleries, breweries and juice plants. Sarawagi group is one of the biggest foods and beverage supplier of Nepal. Specially Sarawagi group supply raw materials to the beverage industry and in the hospitality industry.

Alternately, we also have a range of syrups, sauces and crushes available from two different brands – Osterberg and Foodoo.

• Foodoo (FDL) – Has a wide variety of syrups, sauces and powder mixes for mocktails, cocktails, coffee, frappes and many more.
  • Foodoo Syrups – Comes in 750 ml PET bottle with a shelf life of 12 months, has a wide variety ranging from India ethnic flavours such as Kala Khatta, to Roasted and Lite Hazelnut.
  • Foodoo Suaces – Comes in 1 litre PET bottle with a shelf life of 12 months, comes in a wide variety from English Toffee, Guava Chilly, Tiramisu etc.
  • Powder Mixes – Available in 1 kg packs with a shelf life ranging from 6 months to 12 months, these are with different applications from frappes, smoothies, cold coffee, hot chocolate etc.

• Osterberg (Orana) – An economical range of syrups, fruit crushes and fruit fillings which have manifold applications.
  • Fruit Crushes – Contains about 25% fruit pulp and comes in 1.2 kg packing with 6 pieces in a box and shelf life of 12 months. Variety of flavours from Mango, Strawberry, Orange, Kiwi, Paan, Pineapple and many more. They can be used in smoothies, layering of cakes, topping in desserts etc.
  • Syrups – These are economical syrups with no other competitor in this range, they come in 750 ml plastic bottles with 6 bottles in a box and shelf life of 12 months. Diverse flavours such as Rasmalai, Lime, Vanilla, Hazelnut, Caramel and many more.
  • Fruit Fillings – One of the best ones available in the market with 55% fruit content, comes in 2.5 kgs buckets with 4 of such buckets in a box and a shelf life of 12 months. Used in the topping of cheesecakes, cakes, smoothies and desserts. They are also baked stable.

We have the best bar and coffee syrups named Foodoo and Osterberg. The syrups that enhance your drinks. We have flavoured syrups like a mint mojito, vanilla, hazelnut, bubble gum and many more.

Our mixologist can train you and your staff about the beverage please follow us on Facebook about more update about the drinks or you directly contact us if you have more inquires about the drinks and beverages and visit us at: www.sarawagigroup.com.np